Conservative Group Targets Younger Voters With New Radio Ad

May 23, 2012

TARNISHED: Has President Obama lost some of his appeal with younger voters?

DENVER – Compass Colorado is at it again.

After a month that included the launch of controversial billboards comparing President Obama to Iranian dictator Mahmoud Ahmadinejad, and a hard-hitting radio spot accusing Democrat Governor John Hickenlooper of putting a “divisive social agenda” ahead of the state’s sputtering economy, the taxpayer advocacy group has fired another salvo.

Compass Colorado president T.Q. Houlton announced the release of a new radio ad, which targets young voters, in a statement today.

According to Houlton, the ad will run on two Denver radio stations, airing during President Obama’s visit to the Air Force Academy in Colorado Springs this week.

The ad script – a conversation between two dating college students – is designed to highlight the anemic job market and crushing debt faced by recent college graduates.

Citing recent reports suggesting that some 85 percent of college graduates are moving back home to live with their parents, that one in two are unemployed or underemployed, and that total student loan debt now exceeds $1 trillion, Houlton took aim at the Obama Administration for failing to meet the expectations of younger voters.

“Everyone has suffered in the Obama economy but recent college graduates are worse off than most,” said Houlton.  “Obama has disappointed hard-working graduates with his broken promises, failed policies, and reckless spending.”

The conventional wisdom is that Mr. Obama will fare will among younger voters in November, but the dimming economic prospects of those in the 18-29 year old age group has some analysts questioning the notion that the demographic will overwhelmingly support the president the way they did four years ago.

“I don’t think that’s going to happen again,” the New Hampshire Institute of Politics’ Neil Levesque recently told the Associated Press. “Some of the shine has certainly diminished from the president.”

“Right now, [Obama is] up about 17 points with youth voters,” Levesque added. “But he’s still only maxing out at a 43 percent rate within that demographic group.”

The 28-year old Houlton offered a similar view.

“It’s going to be very difficult for President Obama to tout his record across college campuses when the majority of the audience is unemployed and living at home,” said Houlton.

President Obama received a mixed reception from students when he visited the campus of the University of Colorado at Boulder in April.

As of press time, Colorado Democratic Party officials could not be reached for comment.

The full text of the ad is printed below.  Audio of the ad can be heard here.


Male College Graduate: Hey, let’s go to the Obama rally on campus.

Female College Graduate: No way! I’m not going again. Not after his broken promises.

Male: Oh come on, he’s cool! He’s the President!

Female: Whatever, we don’t have jobs and I have a hundred thousand dollars in student loans.

Male: It’s totally fine, babe. It’s President Obama!

Female: You live with your parents, there’s nothing ‘fine’ about that.

Male: I think you’re overreacting.

Female: Overreacting? Obama let us down.

Announcer: Barack Obama. Celebrity Status. Failed Policies. Paid for by Compass Colorado.

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