Coors Makes Contender Status With NRCC

May 17, 2012

Coors, a businessman, is challenging incumbent Democrat Ed Perlmutter

GOLDEN, CO — In a race most observers didn’t think would be competitive this cycle, Joe Coors Jr continues to prove the skeptics wrong.

The National Republican Congressional Committee (NRCC) announced today that the Golden businessman and Republican candidate for Congress had reached “Contender” status in the NRCC’s “Young Guns” program.

The candidate support program was started in 2007 by three young Republican Congressmen hoping to recruit and assist strong candidates for open-seat and challenger races.

Contender status is the third step in a four-step process, with the final level being named a “Young Gun.”  That status allows a candidate to receive financial support from the NRCC, which provides a big boost to candidates in targeted races in the form of ads and other assistance.

The NRCC cited internal organizational and fundraising benchmarks reached by the Coors campaign as the reason for raising Coors to the third level of the program.

Coors is running against incumbent Democratic Congressman Ed Perlmutter in the 7th Congressional District.

“This recognition reflects the momentum that Joe Coors continues to build here in Colorado’s Seventh Congressional District,” said Coors campaign spokeswoman Michelle Yi. “With Congressman Ed Perlmutter’s votes for extreme partisan legislation like Obamacare and the Stimulus, Colorado’s families continue to struggle to make ends meet. The voters of our district are ready to give someone else a chance to bring real world business experience to Washington and that candidate is Joe Coors.”

Coors is not the only Colorado Republican enrolled in the Young Guns program. Second Congressional District candidate Eric Weissmann is also in the program and currently occupies the second level of the program, “On the Radar.”

In 2010, Ed Perlmutter won re-election comfortably, taking the race by 11 points. Since then, the district has become more Republican through redistricting, a process where Congressional districts are re-drawn based on population changes identified in the U.S. Census.

Perlmutter’s campaign did not immediately respond to a request for comment.

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